StrategySEO in the AI Era: GEO, AEO, AIO and LLMO
Search is changing with AI. What are GEO, AEO, AIO and LLMO, how do they differ from classic SEO, and what should you do to stay visible in the AI era? A complete guide.
Strategy
Backlink and SEO articles in the Strategy category.
Strategy
StrategyAnchor Text Ratios: Branded, URL and Exact Match Balance
How to build a healthy anchor text distribution: branded, naked URL, partial and exact match ratios, over-optimization signals, and a cleanup plan.
StrategyBuying Footer Backlinks: What to Check Before You Pay
Do footer backlinks work? How Google handles sitewide links, a 7-point buying checklist, and a realistic look at monthly rental pricing.
StrategyWhat Is a PBN? Risks and How to Stay Clear
How private blog networks work, how Google detects them, and how real the penalty risk is — footprints, a risk table, and safer alternatives.
StrategyCompetitor Backlink Analysis: A 7-Step Report Process
Analyze competitor link profiles in 7 steps: picking real competitors, link intersect, anchor breakdown, quality filtering, and an action-ready report.
StrategyBacklink Strategy for a New Site: The First 90 Days
When should a brand-new site start building backlinks, and in what order? A 90-day calendar: baseline listings, content groundwork, first buys, pacing.